Friday, September 19, 2008

eBay has been in the news lately. JetBlue® used the popular buying and selling site to auction off hundreds of airline tickets with bids starting as low as 10 cents.

Republican candidate for Vice President, Governor Sarah Palin of Alaska brought the house down at the GOP convention when she talked about auctioning off a state-owned jet on eBay.

In both cases, the goal was more about PR than sales, and that mission was accomplished.

I have to admit that when our team talked to me about producing a tutorial about buying and selling on eBay, I was skeptical. I’m not anymore. It’s Video Professor’s No. 1 seller.

It’s a sophisticated buying and selling tool, the keyword being sophisticated. Think about having a sales tool that allows you to market to the world from your own home.

The best part about eBay is that it’s open to everyone. Not just commercial airlines or state governors.

This is yet another example of how technology and the Internet are opening a world of opportunities to anyone with a computer who has willingness to truly understand and use the power it holds.

John W. Scherer
John is CEO and founder of Video Professor, Inc.
You can reach him at